The essence of Thai Spa brand is the promise to offer products inspired by nature, made with fruit extracts and exotic plants, products to enhance feminine beauty.
Range rebranding aimed at supporting this promise also on identity and packaging design level, so brand interface can transmit its target audience the essence and focus of Thai Spa brand.
Visual identity is constructed by merging three symbolic elements: seeds, stamina, blossom. The result is a strong visual descriptor of functional promise for Thai Spa.
Packaging design follows the guidelines established by brand visual identity, counting on celebration of nature and the benefits of natural products.