- Communication strategy
- Communication Concept
- Implemented communication campaign: in-store (drug stores), on-line, TV
- Concept and production of advertisment
Antibiotice is the leading Romanian pharmaceutical company that manufactures generic anti-infectives.
The mission of Antibiotice is to make expensive treatments more accessible to people, thus improving their quality of life. Spaverin contains drotaverine hydrochloride, being prescribed for adults, teenagers and children over 6.
Spaverin is an antispasmodic drug. In 2014, we created the first 3600 communication campaign on this brand, that resulted in a successful increase of this brand in the market.